From a small shop in Kuala Lumpur in 1986, SINMA has evolved into Malaysia’s largest costume jewellery retail chain, with an expanding network of more than 40 corporate and franchise outlets. SINMA’s dazzling array of products includes costume jewellery, hair and fashion accessories, cosmetics, toiletries and gifts.


The slogan ”making every girl pretty” is a simple statement which captures the wishes and desires of every girl. As any dignified beauty out there will confess, staying pretty is no easy task. This is why SINMA has dedicated itself to providing the prettiest products, services and care.


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